• SumoMe

There’s one primary reason why people fail at making real money in a home-based business…

In a word, it’s attrition.  But the reason why attrition is so prevalent in the home-based business industry, no matter what the opportunity, is really two-fold:

  1. Most opportunities are distributor-centric and not customer-centric.  What that means is that most of the money is made from sales to distributors and not customers. This is often in the form of auto-ships or monthly requirements.Many home-based businesses have customer to distributor ratios of less than 10:1.  (What you’re about to see has a customer:distributor ratio of 400:1)
  2. Products being sold, whether to customers or distributors, are asking people to change their buying habits and actually take money out of their pockets.  As you can imagine, if times get tough or a person needs to cut back at all, it’s the auto-ship that is the first to go. Imagine if you didn’t have to ask anyone to buy anything “extra?”
    What if  you could make money on stuff they already buy.

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